The analysis focuses on Italian and Emirati banks, for verifying how multi-channel communication in financial institutions impacts customer satisfaction and loyalty, from the point of view of bank employees and bank customers

Multi-channel banking and stakeholders’ perceptions. Challenges of customer-centred communication in Emirati and Italian banks / Lorenzo, Gai; Ielasi, Federica; Ilie, Cornelia. - ELETTRONICO. - (2016), pp. 0-0. ((Intervento presentato al convegno Annual Conference MFS tenutosi a Stockholm Business School, Stockholm University, Sweden.

Multi-channel banking and stakeholders’ perceptions. Challenges of customer-centred communication in Emirati and Italian banks

GAI, LORENZO;IELASI, FEDERICA;
2016

Abstract

The analysis focuses on Italian and Emirati banks, for verifying how multi-channel communication in financial institutions impacts customer satisfaction and loyalty, from the point of view of bank employees and bank customers
Twenty-third Annual Conference Multinational Finance Society
Annual Conference MFS
Stockholm Business School, Stockholm University, Sweden
Lorenzo, Gai; Ielasi, Federica; Ilie, Cornelia
File in questo prodotto:
Non ci sono file associati a questo prodotto.

I documenti in FLORE sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.

Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/2158/1086376
Citazioni
  • ???jsp.display-item.citation.pmc??? ND
  • Scopus ND
  • ???jsp.display-item.citation.isi??? ND
social impact