Irrigation Advisory Services (IAS) are powerful management instruments aiming to achieve the best efficiency in irrigation water use. So far the literature on farmers’ preferences for a specific scheme design of IAS’ characteristics and the related willingness to pay (WTP) is scant. This study provides evidence on farmers’ preference towards six attributes related to the IAS configuration by using a hypothetical choice experiment. Data were collected from an original survey among 108 farmers from Spain, The Netherlands, Italy, Poland and South Africa. Moreover, we investigated the interplay between these preferences and the individual risk attitude (elicited through a lottery task) as a novel contribution. On average, the results suggest a clear farmers’ preference, especially for receiving weather forecasts from the service and for the feature related to water data recording; as the opposite, on average, crop water requirement seems irrelevant. Finally, we found that farmers’ WTP for the different IAS services varies across countries and, in some cases, also according to the individual risk attitude.

Irrigation Advisory Services: Farmers preferences and willingness to pay for innovation / Altobelli F.; Dalla Marta A.; Heinen M.; Jacobs C.; Giampietri E.; Mancini M.; Cimino O.; Trestini S.; Kranendonk R.; Chanzy A.; Debolini M.; Courault D.; Kanecka-Geszke E.; Kasperska-Wolowicz W.; Blanco-Velazquez F.J.; Anaya-Romero M.; De Witt M.; de Clercq W.; Espejo A.D.; Hernandez-Santana V.; Caracciolo F.; Giudice T.D.. - In: OUTLOOK ON AGRICULTURE. - ISSN 0030-7270. - ELETTRONICO. - 50:(2021), pp. 277-285. [10.1177/00307270211002848]

Irrigation Advisory Services: Farmers preferences and willingness to pay for innovation

Dalla Marta A.;Mancini M.;
2021

Abstract

Irrigation Advisory Services (IAS) are powerful management instruments aiming to achieve the best efficiency in irrigation water use. So far the literature on farmers’ preferences for a specific scheme design of IAS’ characteristics and the related willingness to pay (WTP) is scant. This study provides evidence on farmers’ preference towards six attributes related to the IAS configuration by using a hypothetical choice experiment. Data were collected from an original survey among 108 farmers from Spain, The Netherlands, Italy, Poland and South Africa. Moreover, we investigated the interplay between these preferences and the individual risk attitude (elicited through a lottery task) as a novel contribution. On average, the results suggest a clear farmers’ preference, especially for receiving weather forecasts from the service and for the feature related to water data recording; as the opposite, on average, crop water requirement seems irrelevant. Finally, we found that farmers’ WTP for the different IAS services varies across countries and, in some cases, also according to the individual risk attitude.
2021
50
277
285
Altobelli F.; Dalla Marta A.; Heinen M.; Jacobs C.; Giampietri E.; Mancini M.; Cimino O.; Trestini S.; Kranendonk R.; Chanzy A.; Debolini M.; Courault...espandi
File in questo prodotto:
File Dimensione Formato  
Altobelli et al.pdf

Accesso chiuso

Tipologia: Pdf editoriale (Version of record)
Licenza: Tutti i diritti riservati
Dimensione 155.26 kB
Formato Adobe PDF
155.26 kB Adobe PDF   Richiedi una copia

I documenti in FLORE sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.

Utilizza questo identificatore per citare o creare un link a questa risorsa: https://hdl.handle.net/2158/1258770
Citazioni
  • ???jsp.display-item.citation.pmc??? ND
  • Scopus 15
  • ???jsp.display-item.citation.isi??? 11
social impact