Science Communication. Scientific expertise and new public

The practice of communicating science to the public of 'non-experts' has a much longer history than its theoretical and empirical research. In fact, the first academic journal devoted to this topic was founded only in 1992 and was called Public Understanding of Science (Bucchi, 2008). On the other hand, if we think back to the publication of various popularisation books in the eighteenth century, the reports of various scientific discoveries in the daily press, and the exhibitions and fairs where all the advances in science were displayed, we can understand that the communication of scientific results to the public is an activity that is really far removed from the past.