A Manifesto for the Future of Management Studies

The goal of the Manifesto for Management Studies is to identify new trajectories and perspectives of evolution of management thought and research (whether thematic, methodological, or of a different nature), in line with the emerging demands of business practice and, more broadly, of society. The Manifesto outlines three major directions of development. The first concerns the need to enhance the impact of our studies on firms, institutions, and society by increasingly engaging in co-designed research with managers and policymakers, adopting more future-oriented and transformative approaches, and ensuring effective dissemination of results. The second highlights the need to evolve our methodological approaches toward greater interdisciplinarity, the integration of multi-method and multi-level perspectives, and the full exploitation of the potential of technology and artificial intelligence. The third proposes a renewed research agenda aimed at overcoming the trade-off between profit and purpose, promoting a new humanism in management, and making a significant contribution to defending and strengthening the competitiveness of the Italian entrepreneurial system.