This article explores the coping strategies of women in 10 middle-class Italian families facing economic crisis. We investigate food provision revealing the ceaseless extra work that goes into meal preparation. Adopting anthropological theories of thrift and sacrifice, we unpack participants’ micro-coping strategies, 10 observing their tendency to redirect resources towards their loved ones and abnegating their own needs for the greater good of the family. This sacrifice is done out of necessity, reinforcing traditional gender inequalities in the home. However, there is also evidence that women take pride in their coping, developing new competencies and maintaining control over meal provision and thus the 15 wider patterning of family life. We explore the significance of recessionary times for the constitution of female subjectivities at home.

The hidden work of coping: gender and the micropolitics of household consumption in times of austerity / Benedetta Cappellini; Alessandra Marilli; Elizabeth Parsons. - In: JOURNAL OF MARKETING MANAGEMENT. - ISSN 0267-257X. - ELETTRONICO. - 30:(2014), pp. 1597-1624.

The hidden work of coping: gender and the micropolitics of household consumption in times of austerity

MARILLI, ALESSANDRA;
2014

Abstract

This article explores the coping strategies of women in 10 middle-class Italian families facing economic crisis. We investigate food provision revealing the ceaseless extra work that goes into meal preparation. Adopting anthropological theories of thrift and sacrifice, we unpack participants’ micro-coping strategies, 10 observing their tendency to redirect resources towards their loved ones and abnegating their own needs for the greater good of the family. This sacrifice is done out of necessity, reinforcing traditional gender inequalities in the home. However, there is also evidence that women take pride in their coping, developing new competencies and maintaining control over meal provision and thus the 15 wider patterning of family life. We explore the significance of recessionary times for the constitution of female subjectivities at home.
2014
30
1597
1624
Benedetta Cappellini; Alessandra Marilli; Elizabeth Parsons
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Utilizza questo identificatore per citare o creare un link a questa risorsa: https://hdl.handle.net/2158/976422
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