Strategic management is one of the most important aspects that lead to companies’ success. The process of building a complex strategy needs a lot of time and effort, especially with the increasing speed of changes in the markets and the speed of obtaining information. It was necessary to use new tools that help decision makers. Here the role of business intelligence has emerged, which provides all that is necessary for the decision makers to be in a state of readiness to build strategies or modify them based on real-time data.
Amalgamation of Business Intelligence with Corporate Strategic Management / adham kahlawi. - ELETTRONICO. - (2022), pp. 109-123. [10.1007/978-3-030-82763-2_10]
Amalgamation of Business Intelligence with Corporate Strategic Management
adham kahlawi
2022
Abstract
Strategic management is one of the most important aspects that lead to companies’ success. The process of building a complex strategy needs a lot of time and effort, especially with the increasing speed of changes in the markets and the speed of obtaining information. It was necessary to use new tools that help decision makers. Here the role of business intelligence has emerged, which provides all that is necessary for the decision makers to be in a state of readiness to build strategies or modify them based on real-time data.
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