This chapter explains how an energy technology company, particularly its division, faces significant cultural challenges to sustainable innovation, requiring a fundamental shift to mainstream values and establish new practices.
Chapter 8 / Cultural Transformation in the Italian Oil Industry / Raffaella Montera; Chiara Guiggiani ; Alessandro Monti; Mario Rapaccini. - ELETTRONICO. - (2025), pp. 232-247. [10.1515/9783111375700]
Chapter 8 / Cultural Transformation in the Italian Oil Industry
Mario Rapaccini
2025
Abstract
This chapter explains how an energy technology company, particularly its division, faces significant cultural challenges to sustainable innovation, requiring a fundamental shift to mainstream values and establish new practices.
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