I’m Ethical because of You: The Role of Social Closeness and Persuasiveness on Consumers’ Ethical Behavior

I’m Ethical because of You: The Role of Social Closeness and Persuasiveness on Consumers’ Ethical Behavior / Laura Grazzini, Lamberto Zollo, Cristiano Ciappei, Gaetano Aiello. - ELETTRONICO. - (2019), pp. 1-30. (Intervento presentato al convegno Publishing in Top Management Journals. The Florence Paper Development Workshop. First Edition).

I’m Ethical because of You: The Role of Social Closeness and Persuasiveness on Consumers’ Ethical Behavior

Laura Grazzini;Lamberto Zollo
;Cristiano Ciappei;Gaetano Aiello
2019

Abstract

I’m Ethical because of You: The Role of Social Closeness and Persuasiveness on Consumers’ Ethical Behavior
2019
Publishing in Top Management Journals. The Florence Paper Development Workshop. First Edition
Publishing in Top Management Journals. The Florence Paper Development Workshop. First Edition
Laura Grazzini, Lamberto Zollo, Cristiano Ciappei, Gaetano Aiello
4a - Articolo in atti di congresso
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Utilizza questo identificatore per citare o creare un link a questa risorsa: https://hdl.handle.net/2158/1173179
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