Introduction: Rethinking culture and creativity in the digital transformation

Over the last decades, a stream of the literature on the cultural and creative economy has been devoted to investigating its role in local development, economic growth, innovation and wealth. Culture and creativity have been studied as resources for the regeneration of products, sectors and places and elements to favour the transformation of the economic structure of cities and regions. However, the relationship between culture and economy is facing a new phase based on an increasing connection between culture, creativity and technological innovations. We are beginning a New Era where cultural organisations should afford different challenges that emerged from the diffusion of digital technology.