Integrating ESG into a business model: a case study from a non-profit organization

The integration of environmental, social and governance (ESG) is debated in the literature from different perspectives. However, there is a lack of knowledge concerning the impact of ESG on business models in order to understand the sustainability strategy of an organization. Moreover, previous studies are mainly focused on companies, while only a few studies consider the integration of ESG into the business model of a third-sector institution. This chapter aims to fill this gap with an explorative case study of a third sector that has realized a real integration of the ESG perspective into its business model. We selected the case of Dynamo Camp Foundation, a pioneering experience not only in the context of Italy but also in the rest of the world. The integration of ESG principles is realized from different perspectives: the social approach that is traditional for this type of industry and the environmental one that represents a commitment to Dynamo Camp Foundation.